Rag Brahmbhatt

Mature Copywriter + Amateur Art Director

Down To Learn

A first of its kind educational series from OnlyFans.

Client: OnlyFans

With: Nidhi Shah

Role: Copywriting + Art Direction

Award: Constantly hiding my search history

Sexual imageries online are heavily catered to men's desires. Even the most popular platform - OnlyFans - has only 20% of male creators. We created Down To Learn - a first of its kind educational content series aimed at enrolling more men so women can reap the benefits.

The background, insight, and the idea
The launch
Social activation and outdoor LED booths